Strategic brand development

Brand building with substance – for hotels that stand out

Today more than ever, a strong brand is the key to sustainable success in tourism. Guests make decisions not only based on location and price, but also on feeling, trust and recognition. KRIMONT develops brand strategies that are not interchangeable – but show attitude, differentiate and make an impact.

We support hotels and tourism providers from brand analysis to the implementation of a consistent presence across all channels. Whether repositioning, rebranding or brand development – we create clarity, character and relevance. For brands that are not only visible, but also convincing.

Target groups & positioning

We analyze your target groups, the market and your competitive situation – and develop a precise positioning from this. This creates a clear profile that provides orientation and sets you apart from the competition.

Brand identity & design

We translate your strategic orientation into a visual and linguistic brand world – from naming and logo development to imagery. Coherent, high-quality and tailored to your target groups.

Brand communication & storytelling

Guests book when they feel addressed. We develop an authentic brand language and emotional stories that create trust, arouse curiosity and bring the values of your hotel to life – on all channels.

Partnership for your success

Let’s master the challenges of the modern tourism market together

LET’S TALK

Feedback from our customers

Find out how we shape the success of our customers

“Mr. Gerner is a very talented artist who knows his craft!
The two photo sessions in our newly opened hotel were great. Professional advice, great photos, excellent communication, flexibility, creativity and recognition of customer needs. Very nice treatment for customers and lots of fun at the photo shoot!
Really, “Photographer with heart and soul”. We can say that the pictures are the result of both the passion and the experience of the photographer. We can definitely recommend Mr. Gerner because he pays great attention to detail and is very flexible in his work.”

Sandra Wodnicki

HOTELDIREKTORIN

“Professional, fast and creative – KRIMONT not only repositioned our hotel digitally, but also helped us to significantly increase the proportion of direct bookings. We feel completely looked after.”

Ron Schmidt

Hoteldirektion, Seehotel Borkum

“KRIMONT rethought our digital presence from the ground up – with a feel for our history, our guests and our brand. The result is not just a modern website, but a presence that perfectly reflects our identity. The collaboration was consistently professional, creative and solution-oriented.”

Geschäftsleitung, Strandhotel Hohenzollern